| Title | POSLOVNO PREGOVARANJE U MEĐUNARODNOM POSLOVANJU |
| Author | Maja Šipek |
| Mentor(s) | Anita Prelas Kovačević (thesis advisor)
|
| Abstract | Rad započinje pojmom globalizacije - temelj međunarodnog poslovanja upravo zbog toga jer od globalizacije sve kreće budući da međunarodnih pregovaranja ne bi ni bilo da nije došlo do globalizacije koja je cijeli svijet povezala u jednu cjelinu. Ona dolazi od pojma global, koji se odnosi na sveukupnost ili općenitost. Globalizacija je proces zbliženja pojedinca, država i regija u integrirani sustav ljudske zajednice. Poslovno pregovaranje je važan dio poslovnog života. Ljudi je prakticiraju u privatnom i poslovnom životu prilikom interakcije s drugima. Pregovaranjem kompanije stječu nešto što nemaju, a treba im. Pregovaranje se vrši komunikacijom. Komuniciranje je proces prijenosa informacija od jedne osobe k drugoj. Istaknuto je internacionalno komuniciranje kod kojeg se pregovaranje i komuniciranje vrši s više naroda različitih kultura. Način na koji će menadžer pristupiti komunikaciji u svijetu i između različitih kultura presudan je za uspostavljanje uspješne suradnje i općenito za uspjeh menadžmenta ali i organizacije. U globalnoj okolini poslovni partneri u pregovaranju su često iz različitih zemalja i različitih kultura. Pregovaranje u međunarodnom okruženju mogu otežati različiti običaji, vrijednosti, stavovi, navike, norme i drugi kulturni čimbenici sudionika u pregovaranju. Dobar pregovarač prije samog početka pregovora treba proučiti sve čimbenike i uči spreman u pregovore. Najbolji način ponašanja u međukulturalnim pregovorima je poštivati kulturne norme drugog pregovarača i
prilagođavati svoju strategiju kako bi ona bila u skladu s ponašanjima u toj kulturi. |
| Keywords | globalization negotiation communicating international business global economy |
| Parallel title (English) | BUSINESS NEGOTATION IN INTERNATIONAL BUSINESS |
| Granter | Virovitica College |
| Place | Virovitica |
| State | Croatia |
| Scientific field, discipline, subdiscipline | SOCIAL SCIENCES
Information and Communication Sciences
Communicology
|
| Study programme type | professional |
| Study level | undergraduate |
| Study programme | Management; specializations in: Management in Computer Sciences, Management in Rural Tourism |
| Study specialization | Management in Computer Sciences |
| Academic title abbreviation | bacc.oec. |
| Genre | undergraduate thesis |
| Language | Croatian |
| Defense date | 2015-09-16 |
| Parallel abstract (English) | The paper starts with defining the term globalization, which is the foundation of international business making and it unifies the whole business world. It connects the individual, the country and the whole region into a bigger whole. Business negotiation is an important part of business life. People practice it on an everyday basis. With
negotiation companies acquire something that they lack. Negotiation is done by communicating, which is a process of information transferring from one person to another. The paper deals with international communication, which consists of negotiating and communicating with different people and different cultures. The approach in communicating and negotiating with different cultures that manager chooses to use is of great importance if success is to be guaranteed. In a global environment business partners are often negotiating with partners from different countries and cultures. Negotiating in an international environment can be difficult due to different customs, values, attitudes, habits, norms and other cultural factors. A good negotiator should, before the start of negotiations, study all the factors and enter negotiations prepared. The best way to conduct cross-cultural negotiations is to respect the cultural norms of other negotiators and adapt to his/her strategy to make it consistent with the behavior in that culture. |
| Parallel keywords (Croatian) | globalizacija pregovaranje komuniciranje međunarodno poslovanje globalna ekonomija |
| Resource type | text |
| Access condition | Access restricted to students and staff of home institution |
| Terms of use |  |
| URN:NBN | https://urn.nsk.hr/urn:nbn:hr:165:477496 |
